2023 Ram 1500 Built To Serve EMS Edition Pays Homage To First Responders

Ram’s popular Built To Serve lineup of special edition 1500 models have done a good job honoring various branches of the armed service as well as other organizations. However, it’s now time for first responders to get their time in the spotlight and Ram has done just that with the newest member of the family, the EMS Edition.   EMS Edition Follows Same Script As The Others The entire Built To Serve family of models was built from the beginning to be a pure appearance package, and like before, the EMS Edition follows the same tire tracks, with this model also …

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Ram 1500 BEV Concept To Appear Later This Year, Promises To Shakeup Segment

The Ford F-150 Lightning, Rivian R1T, and the GMC Hummer EV have all made their way to the marketplace for consumers. However, a continuing absence has been the Ram BEV pickup. We have seen our fair share of teaser images and an elaborate EV day hosted by Stellantis revealed some preliminary details about the truck. However, we have not seen a physical representation of the model in the flesh as of yet, but that’s changing according to a new report.   Ram BEV To Make Concept Appearance Later This Year The report follows up on an interview that Automotive News …

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2023 Ram ProMaster Brings Sharpened Styling And New Features To Work Van Segment

The Ram ProMaster has been a reliable workhorse for commercial buyers ever since it made its debut back in 2009. However, it was no secret that the Fiat-based van was rapidly aging and it was also getting schooled in sales by the hot-selling Ford Transit. Ram is out to change these fortunes and has unveiled the all-new 2023 ProMaster. Beauty Still In The Eye Of The Beholder The exterior styling of the ProMaster was always a love it or hate it affair but Ram stylists went to work trying to add more polish to the van’s lines for 2o23. The …

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Ram Announces Ram Revolution Campaign, Seeks Ideas From Consumers

The Ford F-150 Lightning and the Chevrolet Silverado EV are spearheads for the EV pickup market. Both trucks come with the latest in the state of the art technology, electrifying performance, and enhanced lifestyle features. However, the fact we talked about only two trucks in that preceding sentence highlights the absence of Stellantis and Ram. We have not heard much about Ram’s entry into the market, but the company seeks to change that with the all-new Ram Revolution campaign.   Ram Revolution Not Official Name Of Truck Contrary to some recent rumors, the Revolution portion of that program is not …

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The torque wars just got hotter, Ram unveils 2021 2500 & 3500 HD models and reveals 1,075 lb-ft figure

In an era where the battle for truck supremacy has never been more important, the torque wars can be an often overlooked statistic of the fight (especially with many buyers focusing on other things in their truck purchase.) But the last few years have seen an arms race in torque, with Ford and Ram in particular going back and forth in this fight. Ram is aiming to rewrite the rules of battle though and has unveiled the 2021 Ram HD lineup.   Familiar styling retains big rig look Buyers looking for a new suit of clothes will not find it …

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Celebrating an icon, 2021 Ram 2500 Power Wagon pays homage to iconic original’s 75th anniversary

2020 has truly been the year of the 4×4. From the recently revived Ford Bronco, to the Land Rover Defender. This year has certainly been a year to remember for off-road enthusiasts (a welcome distraction from COVID 19 for many of them.) With these kings of the beaten path seeing newfound fame, you can be forgiven if you forgot about the Ram Power Wagon. The rugged Power Wagon has been around in some shape or form for the past 75 years, and Ram is celebrating with the all new Ram 2500 Power Wagon 75th anniversary Edition A classy tribute to …

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