Road Test Review – 2020 Lincoln Corsair Reserve – By Carl Malek

When we concluded our time with the Lincoln Aviator, we mused that perhaps Lincoln had finally found the missing ingredient towards long term success in the luxury utility market. But while the Aviator has managed to make a big splash for offering buyers a world class interior, impressive performance, and three row capability. It cannot shoulder the burden of Lincoln’s broader goals alone, and needs a supporting actor to help it in this regard. Enter the all new Corsair which aims to help broaden Lincoln’s appeal in this key arena. Replacing the long running and equally long in the tooth …

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Lincoln Axes The MKZ, Will Not Return For 2021 Model Year

With its Ford stablemate, the Fusion being axed after the 2020 model year, it was only inevitable that the MKZ would go to the chopping block as well especially after a recently announced partnership between Lincoln and Rivian. Lincoln revealed that MKZ production will end after the 2020 model year at the Hermosillio Assembly Plant in Mexico with no successor planned. Like the Fusion’s demise, the MKZ’s is due to the explosion in SUV and CUV demand, with the MKZ being consistently outsold by not only the Navigator, but also the smaller Aviator and Corsair. This follows up a batch …

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Lincoln Ups Luxury Ante With All New Corsair

When we last saw the 2020 Lincoln Corsair, it was via a heavily veiled teaser video that revealed the new moniker, but not much else. This time around, Lincoln has let the wraps come off its MKC replacement, and folks will certainly be in for a treat when it eventually makes its way to showrooms. Buyers looking for a radical change will find plenty to talk about, with the exterior styling leading the way. The front fascia is much more cohesive than before, and the bulk of the design takes a significant amount of inspiration from its bigger stablemates the …

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Lincoln Showcases Continental 80th Anniversary Edition, Brings Back Suicide Doors

Following a brief teaser campaign that started on Lincoln’s Instagram page, and quickly backfired on the luxury brand when a lone image of the car leaked to the masses on its own Facebook page. Lincoln has formally unveiled a limited production version of the Continental sedan, which brings suicide doors (aka coach doors in Lincoln speak) back onto a mass market luxury offering for the first time in over 60 years. Formally dubbed the Continental 80th Anniversary Coach Door Edition, this special Continental revives the stylish center opening doors that first made waves back in 1961, when they debuted on …

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Lincoln Unveils 2020 Aviator, Second Attempt Brings New Tech, Flair To Luxury SUV Market

Lincoln is out to up its presence in the utility segment and while entries such as the Navigator, Nautilus, and MKC have helped spearhead this effort, a notable omission void has always existed between the Navigator and the Nautilus. Lincoln is out to solve that problem, and has unveiled the 2020 Lincoln Aviator to not only pump some juice back into the segment, but also showcasing the next step in Lincoln’s broader transformation plan. While the Aviator in its current form is all new, the reappearance of the moniker is actually the second attempt Lincoln has made to try and …

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