First Look – Lotus Emeya & Lotus Eletre – New Lotus Models Aim To Catapult Firm To EV Age, Will They Succeed?

Lotus is preparing to make big moves in the EV vehicle segment. While the company cemented its history as an automaker that made lightweight vehicles that emphasized weight-cutting and exceptional handling, Lotus has also been on a proverbial rollercoaster in recent years with COVID-related challenges and a 2017 stock purchase by Chinese firm Geely being some of the twists and turns that have faced Lotus owners the past few decades. That said, Lotus is preparing to embark on a bold strategy and will focus all of its efforts on building a lineup of EV-only offerings with the Lotus Emira being …

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2023 Lotus Eletre Introduces Lotus To The SUV And Electrification

Lotus has had a rollercoaster history during its long and iconic history. It has experienced periods of prosperity but also periods of struggle and challenges. Lotus is looking to put all of those things in the rearview mirror and has revealed the next chapter of its history, the all-new Lotus Eletre, which brings the brand to the SUV segment for the first time and is also the first relatively mass production Lotus EV offering to go on sale.   Eletre Debuts New Design Language For Lotus The exterior styling of the Eletre may seem like a massive assortment of Evija …

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