2017 Toyota Corolla iM – Road Test Review – By Ben Lewis

Would a Scion by any other name smell as sweet? In case you missed the press release, Toyota folded up the hip- and hip-hop Scion brand recently, and moved everything over to the Toyota brand. Scion-ara!  In 2003, it was a bold experiment, Scion creating a brand that spoke to youth, attracting new buyers to the Toyota family. And it worked for a while. The problem was, not only the young wanted a less-expensive, but hip Toyota. Case in point; the super-funky xB box was a big hit with the kids, but also found a surprising home with seniors – …

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