Toyota Black Friday Deals: Subcompact Car and Hybrid SUV Get Big Discounts

November 9, 2026

November is the season for deals. Black Friday is notorious for letting shoppers save on Christmas gifts, especially in fashion or tech, but it rarely translates into savings on new cars. Toyota, however, is rolling out a Black Friday offer on two highly sought-after hybrids.

25% Off on the Yaris and C-HR

The Toyota Yaris Hybrid is an excellent city car—spacious, reliable, well equipped, and efficient thanks to its simple hybrid powertrain. Yet, it isn’t among the most affordable subcompact cars. Toyota’s offer, with a 25% discount, brings a Toyota Yaris starting at €18,825! The Yaris is normally listed at €24,850, so the discount is very compelling.

For that price of €18,825, you get the entry-level Dynamic trim, which is also the only one eligible for this sizable discount. It includes automatic climate control, a 9-inch touchscreen with Android Auto and Apple CarPlay, a rearview camera, adaptive cruise control, and keyless entry and push-button start. What more could you ask for? Regarding the powertrain, this is the 116-horsepower hybrid version, which makes sense under the Yaris Hybrid’s hood, with an official fuel economy of 3.8 L/100 km. If you’re worried it might feel underpowered, there is a 130-horsepower Yaris variant, but it does not qualify for this discount. There are, however, discounts on new stock vehicles, assessed on a case-by-case basis.

The Toyota C-HR is also offered with this November special. It is likewise the entry-level C-HR in Dynamic trim. It comes with 17-inch alloy wheels, a digital instrument cluster, blind-spot monitors, and a rearview camera. The powertrain is the 140-horsepower hybrid, available starting at €26,812.

Des quantités très limitées

The Toyota Black Friday sale kicked off on November 9, 2026. But you’ll need to hurry to secure your discounted unit. Indeed, Toyota says there are only 300 units planned in France for each model—the C-HR and Yaris. The Yaris and C-HR are among the Japanese brand’s best-sellers in Europe and in France, so the 300 new units of each model are likely to sell out quickly.

There will still be discounts on new stock vehicles if the cars you want to order have already been allocated.

Nolan Kessler

I focus on performance-driven cars, emerging technologies, and the business forces shaping the automotive industry. My work aims to deliver clear, relevant insights without unnecessary noise, with a strong attention to detail and accuracy. I follow the evolution of mobility daily, with a particular interest in what defines the next generation of driving.