Switching cars and pocketing up to €6,000 without relying on government aid is now the promise Citroën is making. In Poissy, on April 3, 2026, the brand with the chevrons announced a new sales push with the launch of its Trade-In Bonus, aimed at motorists ready to swap their old model for a new vehicle. This initiative directly targets the many drivers who still operate an older car, sometimes kept well beyond eight years.
In Brief
In April 2026, Citroën launches in France a Trade-In Bonus that can reach up to €6,000 for any vehicle over eight years old, regardless of the brand exchanged. This scheme aims to encourage motorists to replace their old car with a new model, whether gasoline, hybrid or electric. The offer, available at 1,700 Citroën outlets, provides different bonuses depending on the chosen model, with monthly payments made more attractive to facilitate access to electric and hybrid technology. The operation responds to a desire to rejuvenate the car fleet while offering accessible solutions to modernize mobility. Citroën emphasizes the simplicity and speed of the process to attract new customers while retaining existing ones.
Behind this name, Citroën highlights a scheme designed to ease the move to a new vehicle—gasoline, hybrid or 100% electric. The brand promises monthly payments that make electric as affordable as or even cheaper than traditional engines. The stated goal is to remove a major barrier to purchase and to offer a more modern, safer and more sustainable mobility. It remains to be seen how this Citroën Trade-In Bonus works in practice and which models benefit most.
A Citroën Trade-In Bonus Targeted at Cars Over 8 Years Old
At the heart of the program, Citroën targets all motorists who own a vehicle over eight years old. The brand notes that it will take back any vehicle older than eight years, regardless of brand, across a network of 1,700 outlets in France, including dealerships and agents. The idea is simple: to enable as many drivers as possible to set off again in a new car in exchange for their old model.
This Trade-In Bonus is presented as a unique offer, designed for those who keep their car for a long time and are still weighing whether to go with internal combustion or electric propulsion. Citroën emphasizes the simplicity of the scheme, described as “a simple, fast and attractive mechanism that acts as both a growth lever and a loyalty tool.” “Loyal to its DNA, Citroën acts to make mobility accessible to all. With the Trade-In Bonus, we enable everyone to start anew with a new vehicle that is safer and more environmentally friendly, simply and without constraint,” explains Édouard George, Citroën France Director, in Citroën’s press release. By targeting the oldest vehicles, the brand says it is directly contributing to the rejuvenation of the French car fleet.
Bonus amounts and monthly payments: from the C3 to the ë-C5 Aircross
To push for a shift to newer technology, Citroën highlights trade-in bonuses that can reach €6,000 depending on the model chosen. On the C3 Aircross Turbo 100 hp manual, the trade-in bonus reaches €3,000. The ë-C3 Aircross 113 hp range Confort YOU electric version benefits from a €3,500 bonus. The core of the campaign, however, centers on the compact C4: the C4 Hybrid 110 hp automatic COLLECTION and the ë-C4 electric 136 hp Comfort YOU both show a trade-in bonus of €6,000. Higher in the lineup, the New C5 Aircross Hybrid 145 hp automatic MAX and the New ë-C5 Aircross electric 210 hp Comfort MAX each enjoy a €4,000 bonus. The offer thus covers the majority of Citroën’s family-oriented silhouettes, in gasoline, hybrid and electric forms.
After the launch of the ë-C3 from €13,990, Citroën goes further by also addressing monthly payments. The C3 Turbo 100 hp is advertised from €99 per month in a 49‑month lease with 40,000 miles, with a €2,500 initial payment and the trade-in already deducted. The C3 Aircross is offered from €139 per month in electric form and €199 per month in gasoline. In the higher end of the lineup, the C4 is listed at €139 per month in electric form and €219 per month in hybrid, while the New C5 Aircross, whether hybrid or electric, starts at €349 per month over 49 months and 40,000 miles, with a €3,000 initial payment and the trade-in accounted for. For Citroën, this pricing push is intended to make access to modern technologies that reduce CO₂, enhance safety, improve comfort, and keep daily budgets in check easier, while making car replacement more straightforward for the targeted drivers.
Comparison Table
| Model | Trade-in Bonus | Monthly Payment (Lease 49 months/40,000 miles) | First Payment |
|---|---|---|---|
| C3 Aircross Turbo 100 hp Manual PLUS | 3,000 € | Not specified | Not specified |
| ë-C3 Aircross 113 hp Range Comfort YOU | 3,500 € | 139 €/month | Not specified |
| C4 Hybrid 110 hp Automatic COLLECTION | 6,000 € | 219 €/month | Not specified |
| ë-C4 Electric 136 hp Comfort YOU | 6,000 € | 139 €/month | Not specified |
| New C5 Aircross Hybrid 145 hp Automatic MAX | 4,000 € | 349 €/month | 3,000 € |
| New ë-C5 Aircross Electric 210 hp Comfort MAX | 4,000 € | 349 €/month | 3,000 € |
| ë-C3 (special model mentioned) | Not specified | Not specified | Prices from €13,990 |
| C3 Turbo 100 hp | Not specified | 99 €/month | 2,500 € |
| C3 Aircross (gasoline) | Not specified | 199 €/month | Not specified |
Key Takeaways
- Citroën launches a Trade-In Bonus up to €6,000 for vehicles over eight years old.
- The program is open to all drivers, regardless of the exchanged vehicle’s brand.
- The bonus applies across a wide range: gasoline, hybrid and fully electric models.
- The C4 and ë-C4 models receive the maximum €6,000 bonus.
- Leasing options with attractive monthly payments are offered, especially for electric models.
- The aim is to modernize the car fleet and make moving to a safer, more sustainable mobility easier.
- The process is designed to be simple, quick and accessible through the Citroën network in France.
FAQ
What is Citroën’s Trade-In Bonus?
It’s a Citroën offer that lets you receive up to €6,000 when trading in your old car that’s over eight years old, regardless of its brand, when buying a new vehicle.
Which models are eligible for Citroën’s trade-in bonus?
The bonus applies to several new Citroën models, such as the C3, C4, and C5 Aircross, in gasoline, hybrid or electric variants.
What are the highest-value bonus amounts?
The Citroën C4 Hybrid 110 hp and ë-C4 electric 136 hp both show the maximum €6,000 bonus; other models receive €3,000 to €4,000 bonuses.
What conditions must be met to qualify for the Citroën trade-in bonus?
You must trade in a car older than eight years within the Citroën network, with no restriction on the original brand of the traded vehicle.
Does the trade-in bonus apply to electric models?
Yes, it applies to Citroën electric vehicles and aims to make their monthly payments as attractive as those of gasoline models.
