Concept Flashback – 2005 Chrysler Firepower Was HEMI Viper With An Automatic

As we wrote that headline, it seemed to come across as a scoffing sacrilege to have a Viper chassis with a V8 and automatic. But truly, the opposite is true.

The Firepower’s time has come.

Three reasons:

— Corvette sales this generation have been split 70/30 in favor of the automatic transmission.

—-> Viper does not offer an automatic

— For nearly all owners, a 6.1-liter V8 would be more than plenty to give true supercar performance

—-> The Viper’s 8.4-liter V10 is a major cost center for the vehicle, which in this generation stickers from $100,000 and up.

— The Viper is unacceptably crude these days.

—-> Increasing NVH refinement for the Firepower program would help the Viper to become more civilized as well.

For both of these reasons, an $80,000 Firepower today would be a great brand-builder for Chrysler with minimal input.

Sure, the counterpoint is that is might not sell at all. A Viper V8 automatic would easily be more desirable for its brand appeal, but even that fact does not dilute the overall potential of the Firepower.

Who else sees the potential in the Firepower concept?

Maserati, for one. The Alfieri concept is believed to have more than a few Chrysler Group bones under its swoopy skin.

2005 Chrysler Firepower

 

 

 

 

Tom Burkart is the founder and managing editor of Car-Revs-Daily.com, an innovative and rapidly-expanding automotive news magazine.

He holds a Journalism JBA degree from the University of Wisconsin – Madison. Tom currently resides in Charleston, South Carolina with his two amazing dogs, Drake and Tank.

Mr. Burkart is available for all questions and concerns by email Tom(at)car-revs-daily.com.

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