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Hyundai Enters The Pickup Wars With 2022 Santa Cruz, Goes On Sale This Summer

When Hyundai first teased the world in 2015 with the Santa Cruz concept, it was the first indication that Hyundai studied the pickup segment. Back then, the company neither confirmed nor denied that the swanky show truck was entering production. Fast forward to 2021, and Hyundai confirmed that the Santa Cruz is entering production with the first units going on sale this summer.   Santa Cruz Blurs The Segment Just don’t call it a pickup in front of Hyundai reps who prefer you call it a “Sport Adventure Vehicle.” That’s a clever way of ruffling BMW’s feathers, and it also …

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