ENCORE Topic Hub

Buick grows Encore range with larger Encore GX, can it fill sales niches for luxury brand?

Buick is now an all SUV brand. With the demise of the Regal and the slow selling Cascada convertible, the venerable luxury marque has now betted all of its chips on SUV and CUV models. A key part of this strategy is to do what rivals are doing, and try to find new niches or holes in the lineup to fill. In this instance, Buick had an opportunity to fill a hole in between the smaller Encore and the Envision models with the all new Encore GX. This model promises more luxury, capability, and the compact size that buyers still …

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Oct 20, 2020 Read more

2018 Buick Encore Premium FWD – Road Test Review – By Ben Lewis

We recently tested the new Buick Enclave, and found it to be an excellent blend of style, performance and luxury. What if you want all that, but something in a smaller package, perfect for running around the city as well as the open road? Well then, how about the Buick Encore? Refreshed in 2017, the small SUV has proven to be exceptionally popular – it’s Buick best-selling model – and it shows how quickly the brand has moved from stodgy to hip and cool in a short time. Not the urban lumberjack, Jack. In the land of small SUV’s trying …

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May 08, 2018 Read more

2016 OPEL Mokka X Previews Upcoming Buick Encore Refresh

Fantastic updates for the Opel Mokka X are set for a Geneva debut next month, and they bode extremely well for its American twin, the Buick Encore! We really like the Encore. It’s punchy turbo engine delivers admirable thrust for the segment, while its very good Quiet-Tuned refinement is a huge step up from the Chevy Trax or Jeep Renegade. This refresh brings an all-new nose, LEDs front and rear, and a total redesign of the cabin tech. The center stack — long the Encore’s sore point — is fresh with a giant new touchscreen and streamlined climate/audio controls. …

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Feb 08, 2016 Read more

2016 Buick ENVISION Is New 5-Seat Crossover – Standard Turbo to Rival Audi Q5 – Arrives in April

The 2016 Buick Envision is a pretty huge part of an upcoming Buick product onslaught: the 2017 LaCrosse and Cascada cabrio are the other hotties new to the showroom floor. New to the brand ethos in general? A sexy expectation of future products like an AWD, V6TT variant on the Cadillac ATS Coupe/Chevy Camaro platform like the AVISTA concept. The dreamers among us noted right away: the AVISTA looks like an ideal basis for a next-gen GNX around 2019. The Envision hopes to make its Chinese-import status an afterthought for US shoppers — through the sheer strength of its luxury …

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Jan 11, 2016 Read more

Road Test Review – 2015 Buick Encore AWD Premium with Ken Glassman

2015 Buick Encore AWD Review By Ken “Hawkeye” Glassman The marketing folks at Buick have identified a large group of auto buyers who are looking for cars that have a prestige image, contemporary styling, and nicely appointed comfortable cabins. These shoppers want luxury amenities, but are also environmentally conscious and don’t require strong gas guzzling performance. The 2015 Buick Encore was designed with those attributes in mind. The handsome, rugged exterior styling features sculpted lines from the front clip and steeply raked hood (complete with Buicks iconic Venti-ports) to the character lines running just above the beltline, and door …

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Sep 21, 2015 Read more

HD Road Test Review – 2015 Buick ENCORE – Drives Like an Audi, Priced Like a Kia?

Compact crossovers could not be hotter right now. They avoid the depressing drive experience of small sedans, no matter how tight they might be inside. The flipside is that carmakers can be tempted to overprice the mini-SUVs — with options taking the ultra small machines deep into real SUV territory. This is certainly the case with the $48k BMW X1 sDrive28i we tested last year. Or how about the $67k AMG GLA45? Clearly the temptation of luxury features, equipment and options is powerful for both the brands and to buyers, though. The compact SUV is therefore quite perplexing at times: …

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Sep 10, 2015 Read more