An ultra-strong ladder frame, big straight-six engines and Mercedes drive manners?
Mercedes today previews its future ‘crossover’ and first-ever pickup with the Concept X-Class. This will be less of a crossover but a smart combination of MB’s truck and car resources. Those Unimog genes and grip… now in a $70k luxury size!
Two models are shown: a posh AMG-style look in shimmery white. Low suspension and performance stance are hot. The nose is actually pretty sexy, but has nothing on its gorgeous LED tail. A swirlly ribbon of red LED is the brake light in back.
THe other truck is the offroad variant. Matte paintwork, black flares and giant rubber make this a worthy Raptor rival.
These are the first concepts, so expect some toned-down production elements on the real X-Class.
We’re onboard and jealous of the world markets who are getting the X-Class first around June of 2017. No word on its arrival to the states yet. But the hardcore nature of the X-Class is also a preview of the heavily-redone 2019 G-Class we expect to see in a few years.
For now, just enjoy this sweet lux pickup truck.
2016 Mercedes-Benz X-Class Concept
Mercedes-Benz Vans expands product range: Mercedes-Benz Concept X-CLASS – First outlook on the new pickup bearing the three-pointed star
- Product range expansion for sustainable global growth
- Market launch in late 2017
- Key markets Europe, Latin America, South Africa, and Australia
- Investments in the high nine figures
- Two design variants, one message: the first true premium pickup
- The X-Class: powerful engine, high ride comfort, and exemplary safety
Stockholm/Stuttgart – With the Concept X-CLASS, Mercedes-Benz Vans gives a concrete outlook on its new pickup, the X-Class, in Stockholm. The first premium pickup will combine the best of two worlds. This is demonstrated impressively by Mercedes-Benz with two design variants of the concept car. The Concept X-CLASS powerful adventurer illustrates that the future X-Class will possess all the strengths of a classic pickup – tough, functional, strong, and with off-road capability.
The Concept X-CLASS stylish explorer goes a step further and shows what will distinguish the pickup bearing the Mercedes star. The X-Class will be a true Mercedes from the hallmark brand design and comfort to the driving dynamics and safety. This will make Mercedes-Benz the first premium manufacturer to account for the changing customer requirements in the global segment of mid-size pickups, and it will make the tough one-ton pickup with seating for up to five persons the first to be attractive as an urban lifestyle and family vehicle.
With the pickup, Mercedes-Benz Vans will expand its product range with a fourth model series. At the same time, the brand bearing the three-pointed star will become the first premium manufacturer to occupy the promising segment of mid-size pickups. Daimler AG will make investments in the high nine figures (euro) in the new model series by the time of the market launch. It will be launched in late 2017 under the name Mercedes-Benz X-Class. The key markets will be Argentina, Brazil, South Africa, Australia with New Zealand, and Europe.
Dr Dieter Zetsche, Chairman of the Board of Daimler AG and Head of Mercedes-Benz Cars: “With the Mercedes-Benz pickup, we will close one of the last gaps in our portfolio. Our target: we want to offer customers vehicles matching their specific needs. The X-Class will set new standards in a growing segment.”
“We will open up and change the segment of mid-size pickups – with the world’s first true premium pickup for the modern urban lifestyle”, says Volker Mornhinweg, Head of Mercedes-Benz Vans. “Our future X-Class will be a pickup that knows no compromise. Ladder-type frame, high-torque six-cylinder engine, and permanent all-wheel drive are compulsory for us. As an added value we bring safety, comfort, agility, and expressive design – in other words, everything that distinguishes vehicles bearing the Mercedes star. We will thus appeal to new customers who have not considered owning a pickup before.”
Changing segment: Mercedes-Benz first premium manufacturer of a pickup
Worldwide the market for mid-size pickups is undergoing a radical change. Gone are the days when they were bought as mere “workhorses”. Instead, they are becoming increasingly popular as versatile vehicles for a simultaneous private and commercial use and as vehicles for a strictly private use. The percentage of privately used pickups has been growing steadily for years. Accordingly, the double cab has emerged as the dominating body style, because it offers room for up to five persons. More and more private and commercial customers ask for vehicles with the characteristics and comfort features of a passenger car. A similar development took place in the segment of off-road vehicles some 20 years ago. Back then, Mercedes-Benz was the first premium manufacturer to launch a sport utility vehicle (SUV), the M-Class, and completely redefined the off-road segment – with lasting success.
“The Concept X-CLASS design variants interpret the hallmark brand design idiom of our SUVs in a most expressive form, and embody the dichotomy of our design philosophy: they are hot and cool”, says Gorden Wagener, Head of Design at Daimler AG. “With its progressive design the powerful adventurer expresses cool modernity and thirst for adventure, while the stylish explorer on the other hand uses pure emotion to provide a tangible experience of modern beauty.”
Concept X-CLASS stylish explorer: progressive design with SUV looks
The Concept X-CLASS stylish explorer, painted in a cool elegant white metallic, impressively demonstrates how the Mercedes-Benz pickup will make a decidedly stylish statement in its segment and in the urban environment. The contrast of emotionally appealing and yet purist surface treatment (“hot”) and technically precise, innovative and clever details (“cool”) reinterprets the design philosophy of Mercedes-Benz. The athletic design lends the concept car a markedly expressive and dynamic appearance. The distinctive front represents an evolution of the hallmark SUV face of the brand – with a more massive powerdome on the bonnet and headlamps extending far into the wings. The classic SUV front apron and the strongly flared wheel arches put even more emphasis on the sense of width, and give the vehicle an even more solid stance on the road. At the same time, the front cites the single-louvre grille with centrally positioned Mercedes star, the face of the elegant Mercedes-Benz coupés.