Acura has a pretty swanky consumer-facing website these days -- part of the overall brand renaissance along with sharp LED style and fun handling.
After years in the doldrums, Acura's latest ILX and TLX are seriously good. They are focused and playful, fun and well-equipped. Nearly any sense of Honda sharing among platforms and tech is now banished as the brand doubles down on its shield grille.
Somehow, even the much-maligned grille detail looks better in the context of the new NSX supercar.
The RDX is a big grower for Acura: its sales have ramped up month over month, even while it is slightly shaded by the MDX in terms of awareness.
That lack of a unique identity looks set to change with the 2016 model. Though it still looks quite similar to the MDX among most people, the RDX is actually far more right-sized for most buyers. With dimensions close to the Lexus RX, the Acura RDX is pretty hug versus its premium mid-size competition like the BMW X3 or Lincoln MKC.
A standard V6 and big cabin width make this feel like a full-size SUV up front. The standard 3.5-liter V6 is also impressive versus any mini turbo motor.
We've prepared a set of animated GIF flyarounds to show the new design details in each of the six colors offered.
These may load slowly; each GIF is comprised of more than 60 images.... so they are weighty.
But once up, the RDX really impresses in full 360-degree glory.