Paging Dr. Gerry McGovern – There Is A Ford Explorer Sport Here To See You



Paging Dr. Gerry McGovern – There Is A Ford Explorer Sport Here To See YouDisco vs explorer gif header1

This is tough news to deliver to you, Gerry McGovern, Land Rover’s head of design.

When a car designed abroad is about the be released in the United States, looking just like a car we have all seen thousands of times for the previous few years.

The Land Rover Discovery Vision Concept is one such machine. It might as well be an exact match for the Ford Explorer of 2009-present.

When I had this white Explorer Sport last Fall, my neighbor already thought it was a Range Rover.

So how will be the general public ever be expected to differentiate among these cars!?

This is especially problematic when you think of the $20,000 price premium the Land Rover will have over the $25,000-base-price Ford Explorer.

DSC_3803zdfv-xc Ford-Explorer-Sport---Photo-Showcase98418 DSC_3826gxvf DSC_3804xfgn

Sorry to be the bearer of bad news, Gerry. But this design won’t work. I feel sympathy for you because you are not in America and as familiar with seeing the Explorer all the time. But does no one in your staff have a passport or an internet connection? This looks like a shameless copy arriving five years after the Explorer, whether that is true or not.

Even worse, the 2016 Discovery will look like the *old* Explorer Sport once a refresh comes for the Ford’s 2016 model year.

(Some have said Ford selected some choice things to bring home when divesting JLR.)

Let’s look at the two side-by-side from all angles.

2009-2015 Ford Explorer Sport vs. 2014 LR Discovery Vision Concept

Ford Explorer Sport - Photo Showcase10

 

NOSE Detail

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Update1 - Land Rover Discovery Concept Previews 2016 LR4 Discovery and 2015 LR2 Disco Sport 12

NOSE Full

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FRONT THREE-QUARTER

Ford Explorer Sport - Photo Showcase10 DSC_3799

 Update1 - Land Rover Discovery Concept Previews 2016 LR4 Discovery and 2015 LR2 Disco Sport 18 Update1 - Land Rover Discovery Concept Previews 2016 LR4 Discovery and 2015 LR2 Disco Sport 22 Update1 - Land Rover Discovery Concept Previews 2016 LR4 Discovery and 2015 LR2 Disco Sport 13

PROFILE

DSC_3800

Update1 - Land Rover Discovery Concept Previews 2016 LR4 Discovery and 2015 LR2 Disco Sport 4 Update1 - Land Rover Discovery Concept Previews 2016 LR4 Discovery and 2015 LR2 Disco Sport 24 Discovery_Vision_Concept_2

REAR-THREE-QUARTER

 

DSC_3804

Update1 - Land Rover Discovery Concept Previews 2016 LR4 Discovery and 2015 LR2 Disco Sport 16 Update1 - Land Rover Discovery Concept Previews 2016 LR4 Discovery and 2015 LR2 Disco Sport 15 Update1 - Land Rover Discovery Concept Previews 2016 LR4 Discovery and 2015 LR2 Disco Sport 2

TAIL

Ford Explorer Sport - Photo Showcase15 DSC_3803 Update1 - Land Rover Discovery Concept Previews 2016 LR4 Discovery and 2015 LR2 Disco Sport 31 Update1 - Land Rover Discovery Concept Previews 2016 LR4 Discovery and 2015 LR2 Disco Sport 2 Discovery_Vision_Concept_6 Update1 - Land Rover Discovery Concept Previews 2016 LR4 Discovery and 2015 LR2 Disco Sport 20

 

Disco vs explorer gif header1

About The Author

Tom Burkart is the founder and managing editor of Car-Revs-Daily.com, an innovative and rapidly expanding automotive news magazine.He holds a Journalism JBA degree from the University of Wisconsin - Madison. Tom currently resides in Charleston, South Carolina with his two amazing dogs, Drake and Tank.Mr. Burkart is available for all questions and concerns by email Tom(at)car-revs-daily.com.